On 29th March 2019 House Network Limited trading as House Network entered administration, Universal Acquisitions Limited acquired the trading rights of House Network on 29th March 2019 and subsequently ceased the trading activities whilst the business is restructured.

Any customers of House Network Limited who paid a marketing fee before 29th March 2019 should contact the administrators of House Network Limited for further advice.

POSTED 19 November 2015 General

What is the Average Number of House Viewings?

Research has shown us that the average house that has been put up for sale is viewed around 12-15 times before it sells.Research of over 8,500 house sales measures how easy it is sell a house.

Research reveals that properties in the North of England sell easier than those in the South, London especially being home to the three slowest selling postcodes in the UK. Houses in Carlisle are said to be viewed the least times before they sell.

When it comes to selling up, vendors in the North of England appear to have a simpler task compared to their Southern compatriots, with houses in the North selling easier than those in South.

north south house

At an average of 12 viewings per sale properties in the south of England are viewed twice as much as those in the north, properties in the Midlands and Scotland are at around 11 viewings.

It is sellers in Carlisle who can lay claim to having life the easiest, though, with houses here being viewed just a paltry six times before an offer is made. Vendors in Glasgow, Wrexham and Perth (all averaging seven) are not far behind.

Top 10 fastest selling cities (avg viewings per sale)
Carlisle      6     
Glasgow 7
Middlesbrough 7
Perth 7
Torquay 7
Wrexham 7
Darlington 8
Doncaster 8
Dorchester 8
Hull 8
UK Average 15


House Network, the UK’s first online estate agent, compiled the report into the average number of viewings before a house was sold across the country using data from over 8,500 house sales.

The slowest postcodes for selling could all be found in London and include properties with a W postcode, which includes the exclusive districts of Mayfair and Kensington where the average price of a house exceeds £3m. Homes here require an average of 20-25 viewings, while vendors in Wembley and Ilford complete the bottom three on 22 and 23 viewings respectively.

Top 10 slowest selling areas (avg viewings per sale)
Ilford          23          
Wembley 23
West London (W postcode) 20
Dumfries 19
Southall 18
Sutton 17
Twickenham 16
Iver 16
North London (N postcode) 16
Croydon  16 


It’s not all slow-selling in the capital though, with properties in Enfield viewed 12 times before completing. Commenting on the report Mark Readings, House Network CEO, said: “What’s clear from our research is just how relatively simple it is to sell your house, even in London where vendors have to work that bit harder to take those ‘For Sale’ signs down.

“When you place this into the context that selling a house is almost certainly the biggest sale we make in our lives, 15 viewings is no time at all. “The North / South divide in the property market is well documented, but it’s interesting to see that it also rings true with how many viewings per sale and not just price. 

“One of the benefits of an online estate agent like ourselves is that the vendor is the one showing the prospective buyer around their home. They know their home better than anyone so are the best placed to sell it rather than an agent who may be stepping inside the property for the first time.”

Overall these are just estimates with some properties in high demand being viewed only 2 or 3 times before an offer is made. On the other hand depending on the market trend some properties may struggle to get viewings or may take up to 30 viewings before the right offer is made and it is sold. Get your free valuation with House Network to determine the value of your porperty before putting it up for sale.

Looking to sell your property?

If you’re looking to sell your property, get your FREE no obligation home valuation visit from our local property expert.

Alternatively, use our free online valuation tool* to get an idea of what your property might be worth

*The online tool provides an estimate based on data collected via a computer based algorithm. It will not take into account any home improvements or economic inflation.